Tag Archives: eco friendly products

Why Don’t People Buy Environmentally Friendly Products?

Lots of people want to be more environmentally friendly. Not everyone; in fact, some are downright opposed to the idea, and strongly. But even those who want to be more eco friendly in their homes won’t buy the products. Why is that?


Confusion may be a large part of the problem. The various claims are confusing and often misleading. People don’t always know which products are really eco friendly versus merely being greenwashed.

Uncertainty About Quality

Many people aren’t at all certain that eco friendly products are going to be as good as conventional products. Conventional products are comfortable to use, and people know what they do. They’ve been using them after all.

Eco friendly products, on the other hand, are less well known. Many people don’t have a friend familiar enough with the products to share success stories or to say to avoid particular products that don’t work so well.

Many eco friendly products are not advertised in the same way conventional products are. You don’t see them on television so much unless they’re made by one of the big brands. While some don’t like to admit it, such advertising has a big effect on how products are viewed.

Hard to See Personal Benefit

Telling someone that a product benefits the environment is great. Lots of people like to hear that. But it’s hard to get people to take action without a quickly obvious personal benefit.

That’s much harder to demonstrate, as the basic benefit of using an environmentally friendly product is about the same as using a conventional product. The potential long term personal health benefits and benefits to the environment are much harder to see.


Eco friendly products are perceived as more expensive. That’s because many of the most visible products do cost more. Organic cotton products cost more. Hybrid cars cost more. Solar panels are expensive.

Yet many eco friendly products are easily affordable. Vinegar and baking soda work very well as cleaning products, but many people aren’t aware that they can be used in this way or that they do such a good job. Other eco friendly products can also be affordable.

“One Person Can’t Make a Difference”

Many people feel that what they do personally doesn’t make a significant difference. They’re both right and wrong about that.

Choosing eco friendly products can be better for your health, and while you can’t define that difference much of the time, it can be a difference.

But even more important is that as each individual makes the choice of buying eco friendly products shows businesses that it’s worth their time and money to provide eco friendly products. Choosing to do business with companies with eco friendly practices makes it worth their while to continue to improve those practices. It takes more than one to make that difference, but if individuals don’t make those choices, the pressure never builds up on the businesses to make the change.

How Do You Get Around the Poor Selection of Eco Friendly Products at the Store?

Some days it’s hard being green. You try and you try, but you just can’t find everything you need in an eco friendly variety. And too many products appear to be merely greenwashed, not really green at all.

Simply put, the selection of eco friendly, high quality products available locally sucks sometimes. It’s better than it used to be, but still not great in some areas.

But you aren’t as stuck as you think you are.

Make Your Own Cleaning Products

When it comes to things like cleaning products for around the house, you don’t need to figure out which brand to trust in a lot of cases. You can make your own.

In some areas this is incredibly easy. Just get the big size of baking soda and vinegar and you can do an amazing amount of cleaning around your house with just those two products.

You can find recipes online to make your own laundry detergent from products that are pretty easy to find locally. Be ready to experiment to find the ones that work best with the water you have in your area.

When you make your own cleaning products you don’t have to worry about the greenwash. You know what went into it. You’ll know if anything is even mildly toxic. You’ll know which products you can hand to the kids and make them do the work without worrying that they’ll taste it, no matter how young they are.

That’s the beauty of using things like baking soda and vinegar. No more locking cabinets due to dangerous chemicals. You can let the kids explore.

Shop Online

If you can’t find it locally, online is a pretty good choice too. You can find cleaning products that really are better for the environment. You can research the claims and find out which companies to believe and which are taking advantage of the lack of regulation on most green claims.

And you don’t even have to drive to get to the internet.

You can find eco friendly cosmetics that are also better for your skin. You can find organic or fair trade clothing and home decor items. You can find just about anything you might need.

Shopping online and having things shipped to your home can be more eco friendly than driving around to buy the items. The products have to be shipped to your area anyhow. Buying online means the delivery truck takes them to your door.

The disadvantage is that buying online means you aren’t supporting a local business. But especially for products that you might have bought from a big box store if you shopped locally, it’s not necessarily all bad.

You should of course shop locally for food. Local produce is one thing the internet can help you locate, but it probably can’t get it sent to your door.

Online shopping still requires a good bit of research to get it just right. But once you know what you’re doing it’s really not all that hard to find your way around the greenwash and to the products that really are kinder to the environment.

A Few Sites to Consider

EarthWaveLiving.com offers Modern Homesteading, Sustainable Living, Emergency Preparedness, and Much More…

Green Nest – More natural products for your home.

Only Natural Pet Store – Natural, holistic and organic supplies for your pets.

Greenbatteries – Offers great prices on rechargeable batteries, battery chargers, battery cases and holders.

ReusableBags.com – A critically acclaimed line of reusable shopping bags plus a growing family of smart, earth-friendly products all designed to help you reduce, reuse and save.